By Rachol Summer Campaign
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By Rachol Summer Campaign *
Creative Role
Lead Campaign Model: Served as one of the primary models for the new summer collection of hats and clothing to embody the brand's "unapologetically, fully, wildly you" vibe.
Creative Direction & Concept Collaboration: Worked closely with the brand founder and the photography team to develop the shoot's core visual concept and overall mood.
On-Set Art Direction & Posing: Provided input on styling, location selection, and posing direction.